Editorial: “The Science Behind Features” Interview w/Matt Diamond
If you’ve enjoyed several of our events like our Beat-B-Q at SXSW, or the recent ‘Can You dig It?’ Remix Contest, than you have undoubtedly been exposed to some of this man’s work. Matt Diamond is an East Coast-based music entrepreneur who has had several years of adding substance to the many layers of the underground Hip hop scene. In Alkota’s interview, he reveals many of the intricacies involved in guest features in today’s music with his Coalmine Records imprint.
There are some misconceptions to be wary of when selecting a feature. If you’re a lesser known artist with a notable feature, you can certainly expect more activity. It of course could be the difference between having your song posted on a blog (or not) or even receiving a “New & Notable” feature on iTunes, which can certainly help boost your retail sales campaign. — Matt Diamond on the science behind features
A very interesting read from start to finish, you can read the interview in its entirety here.
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