March 30, 2012
Once a year, around this very time, all eyes in the pro audio / music world find themselves drawn to Frankfurt. You’re thinking it’s some kind of sausage thing, and why not? However, I am actually talking about the European equivalent of NAMM known as Musikmesse. In addition to having a rad Euro name that makes me think of the average synth goon’s noodle infested studio, Musikmesse is often regarded by those in certain quarters as the trade show where vapors become real and all the coolies trot out the next enviable piece of tech candy.
I always dream of attending it myself, but there seems to be some reason I can’t go every year. Last year, I believe I was in Germany not too long before, not too long after, but not at all during. This year, I was in Miami, watching the culmination of years of EDM erupt …
March 29, 2012
Shooting B-Roll can be a boring job sometimes but I really like the chance to get out by myself in alien cities and poke around. Things just get that much more interesting when you have a camera on your back. If you aren’t familiar with the term “B-Roll” it is defined as footage that may or may not be immediately useful but is generally collected to be used as stock footage. When we planned out our trip to Miami we planned on making several video projects and needed B-Roll to provide supplemental non diegetic content between cuts, such as a girl drinking a cocktail, people dancing, locational shots and so on. Basically I was tasked with filming things that are very “Miami Vibe” and are contextually relevant to the content of the finished video but make no sense alone when viewed alone.
Before I jump into the bulk of this …
March 29, 2012
South By South West was an experience like none other for the UniqueSquared Mobile Studio Team. Aside from following Ambassadors on the road to SXSW, we also recorded 3 other artists on the Mobile Studio during the busy week. You can read about all of the acts we recorded on the bus by going to the Mobile Studio blog. When we weren’t on the bus recording artists, our team was able to explore what SXSW had to offer. We’ve put together a couple quirky awards for what we saw while walking around downtown Austin. There may be some video footage of some of these in the near future but be sure to subscribe to the Mobile Studio YouTube Channel for updates about the videos filmed there. Without further ado, here are the UniqueSquared Awards for SXSW 2012.
Utter Destruction of The Most Showcases Award:
Not really sure if this …
March 28, 2012
So we just got back in from Miami after a long and eventful week at Miami’s WMC/Ultra and the week before at Austin’s South by SouthWest Music Conference. We had a great time and are home with loads of content that we are logging or converting from notes to articles.
If you’ve been keeping up at all, you have seen our ongoing coverage of “The Road to SXSW” with Ambassadors. The mix for “Habits” is coming along. I am currently sending a rough to the guys so we can pick up a tambourine track we all managed to forget on our last day tracking together, but that mix will be final and proudly shown for all in the next week. In addition, we have our live coverage of the boys from some of their shows with Lights we caught, as well as their appearances at SXSW.
March 26, 2012
Numark has provided us with a lot of exclusive access to their gear. When they sent us the N4 we were one of the first dealers to truly get hands on with it and we shared our impressions with the world. This time around, Numark has given us complete exclusivity with their brand new DJ controller, the Numark 4TRAK. This is a 4 deck controller that works seamlessly with the ever popular Traktor software from Native Instruments. Unique Squared is the only retailer in the country with the 4TRAK so we decided to put it on the Mobile Studio and take it around the country. We have met with DJ’s from all walks of life and have been getting their first impressions. We had Felix from Numark get hands on when we were in Austin for SXSW, and he gave us his thoughts on the 4TRAK from a DJ …