August 26, 2014
There used to be this feeling in the DJing industry that good enough was good enough. When a club owner hires a DJ, they want to maximize the crowd interest – while minimizing costs. One method to this is to hire newer DJs with little experience and hope that the crowd is sufficiently satisfied with the night. If that DJ were only slightly more experienced, would he or she be worth extra pay? DJs who have tried to do their own thing at clubs have learned the hard way that there is an unspoken format that tends to be followed. Deviating from it can have bad results.
With that dynamic already setup, how does an intermediate DJ expand their reputation while still being able to have creativity behind the decks? The answer is to be slick about things that you do differently. Instead of changing that type of music that …
August 21, 2014
Regardless of how far DJing has departed from the image of a guy with a mixer and two turntables, there are remnants of it that cannot help but show itself through new gear and new devices. The history of audio media revolves around format after format – each with their own characteristics. “Tables” used to be the catchword that would commonly describe where you could put the record. Decks were used to describe tape decks such as Beta and VHS as well. Currently, we have surpassed CDs as the main format for DJing, and once again we are back to calling them “decks”.
A deck is essentially a source of music, no matter how else you try to describe it. With the way many controllers are now – it is hard to give them a name that really sticks. A deck implies that you can take something and put it …
August 9, 2013
Let’s face it, DVS titles and names aren’t exactly compelling or descriptive of what they actually do, and that is partially because nothing like it has existed before. Why did Serato call their product Serato? That name makes me think of a knife that is meant to cut through foods – which is somewhat near the idea of a DJ cutting up samples on a record. Traktor, in my opinion, is an awful name for a DVS. Sure, I get where they are coming from; they are tracking the movements on a record and translating them into something that can be understood – but I also picture a tractor in the corn fields shutting out corn to create breakfast cereals with.
New programs for DJs have been introduced with names that are much more appealing to the ears. “The One” is pretty ballsy for being named like that. It is …
May 10, 2013
There have been rumors going around to something to the effect of, “DJs will no longer be around in the future.” I have a hard time believe that there will not be a need for at least the presence of a DJ at a night club – but I can definitely see why that statement was made. When we hear of a DJ on the radio who is also the author of a song, they are actually DJs who became producers. A true DJ who spins and mixes music on the air is a rarity on the radio stations now, since few of them are given the freedom to actually mix music, or even the music they like.
This is why producers will have the edge in the future, and they will have an even stronger edge if they have some DJ background within them as well. It is in …